Folderly as a GlockApps Alternative To Rock Email Deliverability

Folderly as a GlockApps Alternative To Rock Email Deliverability

Vladyslav Podoliako
Aug 07, 2023
Reading duration
6 min

With email marketing revenue hitting more than 10 billion U.S. dollars in 2023, you probably understand the significance of email deliverability and want to invest in a one-stop tool that meets all your deliverability needs.

You may feel that GlockApps falls short of your ideal email deliverability solution after using it. So, if you've been looking for an alternative to GlockApps (or a way to avoid tying together a dozen apps to get the functionality you need), you've come to the right place. 

We’ve look at GlockApps’ limitations in terms of email deliverability, and compare it with a high-end email deliverability platform Folderly, so you can make a well-grounded decision before choosing your GlockApps alternative.

Why Choose a GlockApps Alternative?

Being as immensely effective as the Glock Apps is, the solution comes with drawbacks that may turn the tables when you’re about to finalize your decision. Especially in terms of email deliverability.

So, if you are currently looking for the Glock Apps alternative, the chances are you’ve faced one of these challenges:

Your ESP isn’t supported

Because GlockApps does not support all of the existing ESPs, you will not receive reports that are 100 percent accurate for your email recipients. This is one of the issues that you might run into.

No email content insights

The content of an email is one of the most common factors that can cause spam filters to be triggered. Content is king. Unfortunately, GlockApps does not provide exhaustive insights regarding the quality of the email content.

Not 100% accurate reports

Mail server configurations, dynamic IP addresses, anti-spam algorithms, and other factors can frequently have an impact on the precision of GlockApps's test results, which is not good for making comprehensive decisions.

Poor email deliverability issues detection

You might face issues with GlockApps not identifying problems with email delivery and not determining why emails were not arriving in the user's Microsoft account. 

Non-intuitive user interface (UX)

It is not intended for the average user; you will need some background knowledge to set it up and fully utilize this platform.

GlockApps Alternative: Folderly vs. GlockApps

Folderly is one of the few present-day deliverability services that can effectively boost email deliverability from 15% to 98% with a full-scale approach to the matter. Let’s figure out together how these two high-end platforms differ in terms of email deliverability.

GlockApps is a service that covers various features and presents solutions in different spheres, but we'll focus on deliverability-related stats exclusively in this review.

  Folderly GlockApps
Email Deliverability Test Email folder placement and enhanced placement analysis with suggested improvement advice. Percentage of emails landing in spam, real-time check-ups, automated spam notifications.
Blacklist Monitor

Up-to-date IP and blacklist information and sender score enhancement ideas. DNS settings overview, email authentication fix.

Quick domain health test available. 

IP and domain monitoring against 50+ major blacklists. Uptime monitoring enables auto notifications when an IP hits a blacklist.
DMARC Analyzer Free DMARC tool. Monitor, adjust, analyze, and protect your DMARC record.
Email Spam Checker Free Spam Checker to test your templates for spam words. Spam Triggers define the exact reason why your emails land in spam. Risky content and HTML codes detected, and major ISPs covered. Spam Score reports based on major spam filter information (SpamAssassin, Barracuda, Mimecast, etc.)
SPF&DMARC Generator Generate correct SPF and DMARC records to secure your domain and prevent spoofing and phishing attacks.
Email Deliverability Consulting Expert deliverability issue detection, identification, solution, and future prevention to ensure impeccable email performance. 1-hour meeting with the service professional to discuss your current situation and arrive at potential means to fix existing problems.
Template Management Enhanced template customization, issue detection, and handy editing with a spam-word alarm on. Template Editor to improve your email content.
Support team Dedicated support team is available with a personal support agent for each premium client (5+ accounts). Standard to Premium support is offered.
Team management Seamless and flexible team collaboration. Assign roles (Admin, Editor, Viewer), create multiple accounts, and manage your email deliverability effortlessly.

All popular ESPs + custom ESP integrations via API

Limited numbers of ESP integrations

Rating 5 on G2 4.3 on G2

When Should You Use GlockApps?

✅ You want to configure your deliverability settings manually. GlockApps is an effective deliverability testing and monitoring solution with a complex configuration set. If you don’t want to integrate your service with popular ESPs directly but prefer to tune the process up manually, the platform will surely suffice your preferences.

✅ You have a limited budget and look for a valid free feature set. While GlockApps comes with a variety of pre-paid plans, it also presents a free plan. The free plan may not include all the advertised features, but it can come of use if you are testing a start-up or running a small business.

✅ You are looking for a quality DMARC analyzer tool. GlockApps allows it to detect suspicious activity associated with spoofing and phishing attacks so that you keep your brand security ensured. The tool eliminates dubious emails without authentication in check and prevents potential threats.

✅ You require an all-in spam analytical service. GlockApps’ spam testing capabilities go to impressive lengths. It is possible to check your inbox placement and spam score, eliminate potential issues, and optimize your sending policies.

When should you choose Folderly?

You are looking for a comprehensive email deliverability test. It is impossible to fix any problem until you find the root of it. That’s precisely what Folderly service offers. Innovative testing algorithms track your inbox placement and provide all the necessary information to deal with the current issue and prevent the matter from happening in the future.

You want to get rid of potential spam triggers. Along with detecting and eliminating spam words from your email copies, the Folderly platform presents detailed reports on why specific ESPs target your campaigns and place them into the spam folder(*coming soon).

You are interested in direct integration with the most popular ESPs. Folderly enables its users to work directly with major ESPs like Gmail, Outlook, and SendGrid. You can connect your email account or SMTP server and monitor your deliverability stats within your personal account.

You require personalized insights and recommendations. After a thorough email performance analysis, Folderly representatives will devise a dedicated strategy on how to solve any existing matters and tune your outreach strategy so that no future problems arise.

You need correct SPF and DMARC reports. A lot depends on proper email authentication. While Folderly presents a dedicated tech infrastructure configuration option, the platform also allows it to generate proper SPF and DMARC records so that you don’t have to worry about the authenticity of your DNS components.

You want your email templates to correspond with present-day deliverability trends. It is possible to edit and customize HTML and plain-text templates with Folderly. Customizing your templates in real-time mode lets you preview your emails to see how the recipients see them.

✅ You want to understand your mailbox health on a deeper level. The Folderly Score feature gathers all the essential metrics within a single dashboard you can access anytime and evaluate potential changes.

You want to protect and improve your sender score. With top-notch sending practices that Folderly presents, you will ensure impeccable sender reputation. The service allows it to fine-tune and protect your email campaigns backed with predictable results.

Bottom Line: There’s Plenty of Fish in the Sea

GlockApps is a reliable email deliverability service with a primary focus on in-depth email deliverability testing and monitoring features. However, Folderly features a more integrated and comprehensive solution with expert consultation and personalized recommendations.

When finalizing your decision, you must evaluate your individual needs and preferences. Whether it is a free plan or a dedicated email template editor, you seem to require the most. Every detail matters. If you don't know where to start — book a call with Folderly, the experts on the team will guide you in the right direction ASAP!  


Why does ESP integration matter?

Popular ESP and custom provider integration are incredibly important when you decide to properly synchronize all the vital data between the marketing platform and other systems. Aside from that, seamless integration suffices empowered segmentation and personalization. Moreover, enhanced automation will spike the outcomes of your marketing efforts.

What’s Folderly’s vs. pricing policy?

GlockApps features different plans, including a free one. Depending on your needs, you can choose the type of subscription that covers your personal deliverability needs. The range starts at $59-$199 per month. Every next plan includes features from the previous one enhanced with unique features and increased amounts.

Unlike GlockApps, Folderly charges per number of mailboxes you plan to run. Every package covers the same number of features, and the price starts at $200 per mailbox.

Why should you consider a GlockApps alternative?

GlockApps is undeniably an effective and practical email deliverability testing and monitoring solution. However, suppose you require more professional assistance on your way to a perfect deliverability score and handy email optimization features bottled in a single dashboard. In that case, that’s when an alternative comes of use.

Vladyslav Podoliako
Vladyslav Podoliako
Founder & CEO
Vlad is a Founder & CEO of Belkins and Folderly, a series entrepreneur and investor with over ten years of management expertise in companies with 100 million evaluation. Vlad has years of experience building and growing service companies and SaaS startups in SalesTech and MarTech. He is skilled in creating successful businesses from the ground up and building top-notch teams that drive all ventures to the top of their industries.

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