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"This comprehensive guide is a must-read for everyone who works with emails!"
Michael Maximoff
Co-founder & Managing Partner at Belkins
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Cold Email Outreach
What is Email Deliverability: Informative Review for Curious Marketers
The notion of email deliverability is getting increasingly popular by the day. Folderly experts can help you figure out what it is in detail in our all-encompassing guide.
Description
The notion of email deliverability is getting increasingly popular by the day. Folderly experts can help you figure out what it is in detail in our all-encompassing guide.
Content
  1. Definition of email deliverability
  2. The notion of domain and sender reputation
  3. Main DNS records setup
  4. Email lists, blacklists, and segmentation
  5. What is an email warm-up?
  6. What are spam filters?
  7. Content marketing and sender behavior
  8. Key performance metrics
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Benefits
  • Get acquainted with the notion of email deliverability and find out the factors and challenges that affect it
  • Delve into email sender reputation and learn how to calculate it
  • Discover the main DNS records and their influence on the performance of your mailing campaigns
  • Dispel the myths about email lists and blacklists
  • Choose your perfect email segmentation strategy
  • Figure out all the important aspects of email warmup
  • Know how email spam filters work and how you can avoid them to save your mailbox from low deliverability
  • Comprehend the way to create a winning content marketing strategy
  • Read key email marketing metrics to keep in mind while analyzing your letters' performance 
What will you get?
Folderly experts have dozens of years of experience combined within the field of email deliverability. They have learned how to conduct a successful email marketing campaign and get your letters delivered to your prospects' mailboxes by trial and error. And now you have a chance to avoid making your own mistakes. Simply download this guide and get everything covered from A to Z.