About Select Partnerships
Industry: media representation
Select Partnerships is a media representation company that forms lasting partnerships between popular YouTube channels and top brands. In the past year, the firm has assisted 30+ channels in generating $1+ million in revenue through sponsored ad reads without requiring exclusive contracts.
Services offered: reaching out to potential sponsors, negotiating influencer marketing campaigns, helping brands onboard, creating a creator page, and managing invoicing to ensure timely payment for clients.
In a flash, the company faced an unexpected problem with email outreach. The reply rate of emails sent out to YouTubers dropped by 15%. Consequently, marketing and sales started to perform poorly.
“We were getting a 20% reply rate, and out of nowhere, it went all the way down to 5%.”
Brandon Pourmorady, Founder at Select Partnerships
The Select Partnerships team was seeking the best solution in the market that would:
- Fix the issues triggering spam filters
- Will help with a warm-up
- Be super easy to onboard and use
Results with Folderly
- Fixed & stable email deliverability.
- All-time highest reply rate. The response rate went all the way up to 25%.
- Tripled revenue. Flawless email outreach skyrocketed the company’s revenue.
Take it from Brandon Pourmorady:
“We thought that Folderly was the best option, the most premium option, and the most unique option”
So here’s a short success story shared by the Founder about how Folderly helped the company address the underlying email deliverability issue: