How Select Partnerships Got 25% Reply Rate and Tripled Revenue with Folderly

About Select Partnerships

Industry: media representation

Select Partnerships is a media representation company that forms lasting partnerships between popular YouTube channels and top brands. In the past year, the firm has assisted 30+ channels in generating $1+ million in revenue through sponsored ad reads without requiring exclusive contracts. 

Services offered: reaching out to potential sponsors, negotiating influencer marketing campaigns, helping brands onboard, creating a creator page, and managing invoicing to ensure timely payment for clients.

Breaking Point

In a flash, the company faced an unexpected problem with email outreach. The reply rate of emails sent out to YouTubers dropped by 15%. Consequently, marketing and sales started to perform poorly.

“We were getting a 20% reply rate, and out of nowhere, it went all the way down to 5%.”

Brandon Pourmorady, Founder at Select Partnerships

Need

The Select Partnerships team was seeking the best solution in the market that would:

• Fix the issues triggering spam filters
• Will help with a warm-up 
• Be super easy to onboard and use

Results with Folderly 

• Fixed & stable email deliverability. 
• All-time highest reply rate. The response rate went all the way up to 25%.
• Tripled revenue. Flawless email outreach skyrocketed the company’s revenue.

Take it from Brandon Pourmorady:

“We thought that Folderly was the best option, the most premium option, and the most unique option”

So here’s a short success story shared by the Founder about how Folderly helped the company address the underlying email deliverability issue: