Folderly is much more than an email performance platform. We create unique solutions to suit your demands. Enjoy the synergy of new-level email analysis technology and a human approach to improving email performance.
If you’re reading this, you probably have been investing in content marketing for some time. We assume that you also have a website, a blog, a bunch of posts and case studies that are really fun to read and should be shared with everyone across the industries you work with. That’s a great start! You’ve prepared plenty of fuel for your inbound sales channel.
Imagine trying to open a business without certificates. Or go abroad without papers. Sounds silly, right? Well, so does email marketing without proper email authentication protocols. They aren’t as complicated as they sound, we promise!
Did you know that email deliverability and email delivery rate aren’t the same thing? If you did, great! If you didn’t, good thing you found this blog post.
Sender Framework Policy or SPF has become the greatest safety measure against spammers and spoofing. But when it comes to making and publishing an SPF record, many senders are still struggling with the basics. This post will help you accelerate your learning and, consequently, enhance your outreach.
Wow, is it Q4 already? It’s amazing how fast time can fly when you’re busy with solving email marketing issues. To make sure that you achieve your Q4 goals seamlessly, we compiled a list of practices that you must take into account.
High seasons mean lots of opportunities. So many offers, so many potential customers, so many juicy deals…and so many spam issues. Time to see how you can dodge them and go straight to engaging your prospects.
You have to watch out for innovative methods of building trust and improving your results. BIMI is the innovation that can give your email marketing a powerful boost while adding more credibility to your sender reputation. Let’s see how you can harness its benefits!
To opt-in or not opt-in? That’s not a question. Email opt-ins are necessary for successful email marketing. But how do you get your website visitors to opt-in without coming off as forceful or pushy? It’s not as hard as it seems as long as you plan things through.
Time changes everything. It forces you to pick new strategies, discard Plan A in favor of Plan B… Sometimes, it even makes you rewrite a template you worked so hard on. But don’t let it make you afraid of changes. Change is good, especially when you are ready and have some template-refreshing tricks up your sleeve.
